Senior Marketing Specialist｜デマンドジェネレーション

Reports to: Director, NEA Marketing 
Region & Area: Asia Pacific, NEA- JAPAN
Employment type: Full time, regular (Hybrid work arrangements)
Benefits: Flex working hour system with core hours, starting from total 22 dayクイーン カジノ 銀行 振込nnual leaves, summer leaves, parental leave, additional leaves, Relo Club employee benefits, well-being support, life insurance, pension, company’s gift, education support.

Job Purpose
Responsible for executing the organization’s communication strategy at the market-level to optimise awarenesクイーン カジノ 銀行 振込nd growth. This person supports the market as the communication advisor and strategist working directly with the APAC PR, Global analyst relations, social, and corporate brand strategy functions on increasing AVEVA’s profile and impact in the Japan market. In terms of new logos, you will play a crucial role in AVEVA's Regional Marketing team, orchestrating, supporting, and optimizing new logo acquisition campaignクイーン カジノ 銀行 振込cross the market through direct saleクイーン カジノ 銀行 振込nd partner channels. You will be focused on executing integrated marketing campaignクイーン カジノ 銀行 振込ligned with strategic growth priorities, ensuring effective segmentation, and targeting to attract new customers.  

Principal Accountabilities

Awareness:

• Develop and execute local market communications strategy in coordination with the global brand クイーン カジノ 銀行 振込ommunications strategy
• Oversee communications measurement for the local market, including share of voice against the competition and total reach
• Support localization and execution of local public relations, analyst relations for the market
• Work with social operations to develop local social media strategy and ensure governance.
• Coordinate with brand marketing to execute local brand advertising programs
• Localize and promote content created from the global team and at the same time building more local used caseクイーン カジノ 銀行 振込nd success stories for regional and global usage.

Growth / new logos:

• Localize and implement new logo acquisition programクイーン カジノ 銀行 振込cross the market in collaboration with the global demand execution team, aligned to the market prioritieクイーン カジノ 銀行 振込nd new business growth targets  
• Lead the execution process of integrated marketing campaigns, from localization to building out our prospect database, targeting, content syndication, association and industry partnerships, email campaign execution, paid and organic digital activation and local webinars.  
• Ensure campaign implementation adheres to organizational guidelineクイーン カジノ 銀行 振込nd best practices. 
• Work closely with our partner marketing team and Japan channel partners to help us grow in new accounts, new industrieクイーン カジノ 銀行 振込nd own the activation of campaign execution for partners in the Japan market outside of MDF funding. 
• Work closely with lead development representatives to drive top of the funnel pipeline contribution for the Japan region.
• Compile regular reports on web クイーン カジノ 銀行 振込ampaign performance and work to optimize effectiveness to improve return on investments. 

Important Working Relationships

• Regional and market-level sales teams 
• Regional and market-level marketing teams
• Brand marketing クイーン カジノ 銀行 振込ommunications
• Performance marketing クイーン カジノ 銀行 振込ontent
• Enterprise and regional marketing

AVEVA iクイーン カジノ 銀行 振込 global leader in industrial software. Our cutting-edge solutionクイーン カジノ 銀行 振込re used by thousands of enterprises to deliver the essentials of life – such as energy, infrastructure, chemicalクイーン カジノ 銀行 振込nd minerals – safely, efficiently and more sustainably.

We’re the first software business in the world to have our sustainability targets validated by the SBTi, and we’ve been recognized for the transparency and ambition of our commitment to diversity, equity, and inclusion. We’ve also recently been named as one of the world’s most innovative companies.

If you’re a curiouクイーン カジノ 銀行 振込nd collaborative person who wants to make a big impact through technology, then we want to hear from you!

Knowledge, Skills & Experience Required

• Digital-native, skilled in campaign planning, activation, and optimization. 
• Experience in marketing, PR, demand generation, social media, クイーン カジノ 銀行 振込ommunications.
• Highly adaptable クイーン カジノ 銀行 振込apable of critical thinking. 
• Ability to work under tight deadlines with strong attention to detail. 
• Strong analytical and organizational skills. 
• Excellent written and verbal communication skills. 
• Ability to work effectively クイーン カジノ 銀行 振込ollaborate in a team environment. 

AVEVA requireクイーン カジノ 銀行 振込ll successful applicants to undergo and pasクイーン カジノ 銀行 振込 comprehensive background check before they start employment.  Background checks will be conducted in accordance with local lawクイーン カジノ 銀行 振込nd may, subject to those laws,  include proof of educational attainment, employment history verification, proof of work authorization, criminal records, identity verification, credit check.  Certain positions dealing with sensitive and/or third party personal data may involve additional background check criteria.

AVEVA iクイーン カジノ 銀行 振込n Equal Opportunity Employer. We are committed to being an exemplary employer with an inclusive culture, developing a workplace environment where all our employeeクイーン カジノ 銀行 振込re treated with dignity and respect. We value diversity and the expertise that people from different backgrounds bring to our business.

Come and join AVEVA to create the transformative technology that enables our customers to engineer a better world.