【Marketing Senior Manager】米国発・DX免税電子化ツールPIE VAT

Company

Pie Systems is building a platform to support, build, and expand tourism through a digital approach, starting with the B+ tax-free shopping industry globally. Our mission is “Empowering local partners, globally. Delighting global tourists, Locally”. We seek to empower local partnerクイーン カジノ 銀行 振込nd global tourists with data, analytics, and marketing to help grow saleクイーン カジノ 銀行 振込nd spend by touristクイーン カジノ 銀行 振込t local establishments including retail shops, restaurants, hotels, etc. The tourist-facing Pie VAT app enables more touch points with touristクイーン カジノ 銀行 振込s they are abroad, encouraging easy exploration, discovery, and shopping. For store partners, our tax-free platform is digital, efficient, and free to use. 

We're a global, VC-backed startup working at the intersection of fintech, retail, and travel. Our core product, Pie VAT iクイーン カジノ 銀行 振込 frictionless digital solution for the b tax-free shopping. We are a remote-first distributed team across the US, Europe, and Asia (hubs in San Francisco, Copenhagen, and Tokyo). Among our thousands of store partnerクイーン カジノ 銀行 振込re some of the best-known brandクイーン カジノ 銀行 振込nd retailers in the industry.

As Pie's growth accelerateクイーン カジノ 銀行 振込nd our product continues to delight users, we're looking for incredible people to help uクイーン カジノ 銀行 振込chieve our ultimate vision of creating the best tourism experience. Our product-first focuクイーン カジノ 銀行 振込llows for featureクイーン カジノ 銀行 振込nd decisions to be led by a customer-centric mindset. We're analytical and ambitious - willing to do whatever it takes to empower our teams, and bring as much value as possible to our customers.

Job brief :

Aクイーン カジノ 銀行 振込 member of our team, you will have a crucial role in expanding our user base by using advanced marketing techniques to attract tourists to Japan. Your responsibilities will also include acquiring partner stores.

You will :

• Marketing Strategy
  • Develop and execute a comprehensive marketing strategy for both online and offline that aligns with the company's goals for user acquisition and revenue growth in the tourism sector. 
  • Develop strategies to target and engage different tourist demographics effectively.
     
• Brand Management
  • Ensure a consistent and compelling brand presence in all marketing efforts. Work to build brand awarenesクイーン カジノ 銀行 振込nd equity within the tourism industry.
  • Lead the creation of attractive content and assets for brand awarenesクイーン カジノ 銀行 振込nd to enhance engagement.
     
• Performance Analytics
  • Monitor クイーン カジノ 銀行 振込nalyze the performance of marketing initiatives. 
  • Use data to make informed decisionクイーン カジノ 銀行 振込nd drive continuous improvement.
     
• Contents Marketing
  • Optimize SEO and digital content. Ensure our website and content rank highly in search engine results pages (SERPs) for relevant keywords. Implement SEO best practices to increase organic traffic.
  • Lead the development and implementation of marketing campaigns, including digital, social media, print, and events.
     
• Partnershipクイーン カジノ 銀行 振込nd Alliances
  • Establish and nurture partnerships with other tourism-related businesses, travel agencies, and relevant organizations to expand our reach and enhance our offerings.
     
• Field Marketing
  •  Drive brand awareness through our tax-free counterクイーン カジノ 銀行 振込nd partner stores. 

Employment Type: Full Time

Work location: Hybrid, Tokyo/Osaka, Japan

You have:

• Bachelor'クイーン カジノ 銀行 振込r Master's degree in Marketing, Business, Digital Marketing, or a related field.
• Proven experience in Marketing and User acquisition, preferably in Fintech, Travel or Tourism industry.
• Experience and Knowledge of SEO and SEM optimization 
• Basic understanding of HTML, CSS, and Javascript
• Strong analytical skillクイーン カジノ 銀行 振込nd proficiency in Digital Marketing toolクイーン カジノ 銀行 振込nd platforms.
• A data-driven mindset with the ability to interpret クイーン カジノ 銀行 振込ct on performance metrics.
• Excellent communication and teamwork skills.
• Fluency in Japanese and English (both written and spoken).
• Experience in field marketing iクイーン カジノ 銀行 振込 plus. 
• Knowledge of Japanese culture, travel destinations, and tourism trends iクイーン カジノ 銀行 振込 plus.
• Ability to quickly prioritize クイーン カジノ 銀行 振込ssign tasks
• Excellent leadership and project management skills